my goal as the lead designer, was to craft a robust & trustworthy brand
style for the school, including logo, merchandise & POS materials, & guided the website
development team on style consistency
including logo, merchandise & POS materials, & guided the website
development team on style consistency
working process:
together with the founders, we chose a heraldic logo style that symbolizes tradition &
reflects the prestige of the Ivy League
we streamlined the design to modernize it, ensuring each crest symbol meaningfully aligns with our
school's mission
indicates a family known
for their service
to a monarch or country,
or for their swiftness in action & thought
ivy is typically a symbol of strong & lasting friendship from the way ivy grows, often clinging & interweaving itself with structures & trees
a symbol of authority of royal or noble families symbolizes victory, honor & glory
another identity tool that can be used as additional recognizable symbol
signifys constancy, solidity,
& permanence. it represents
an obstacle overcome
or a strong foundation
indicates a family known for their service to a monarch or country, or for their swiftness in action & thought
a symbol of authority of royal or noble families symbolizes victory, honor & glory
another identity tool that can be used as additional recognizable symbol
ivy is typically
a symbol of strong
& lasting friendship from the way ivy grows, often clinging & interweaving itself with structures
& trees
signifies constancy, solidity,
& permanence.
it represents
an obstacle overcome
or a strong foundation
to solidify the school's expertise and reach a wider audience, an Instagram account was launched, showcasing school life, teaching methods & more
to solidify the school's expertise and reach a wider audience, an Instagram account was launched, showcasing school life, teaching methods & more
This move has notably increased brand visibility & facilitated community engagement, amplifying student recruitment & forging valuable partnerships with educational influencers
& organizations.
this move has notably increased brand visibility & facilitated community engagement, amplifying student recruitment & forging valuable partnerships with educational influencers
& organizations.
from 2021 to 2024, the school extended its influence
beyond Russia into Central Asia.
presently, their efforts have facilitated over 250 students'
successful admission to Ivy League universities
visit
https://ederaschool.com/
